Web Design & Digital Marketing in Nottingham

Nottingham is where a lot of Lincolnshire businesses go when they want to grow, and where a lot of our work goes with them. It's a city of 330,000 with a conurbation twice that size, two universities, a tram network and an economy worth nearly £11 billion a year. It's also one of the most competitive places in the Midlands to rank a website.

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Web Design & Digital Marketing in Nottingham

From Boots to the Lace Market

The big employers are household names: Boots, Experian, Capital One, E.ON, Siemens, Games Workshop. The Enterprise Zone around the Boots site, Beeston Business Park and the Science Park has pulled in health and biosciences firms. But the Nottingham we mostly work with is the other one: the agencies, studios and independents in the Lace Market and the Creative Quarter around Hockley, the trades across Arnold, Beeston and West Bridgford, and the professional firms in the city centre.

That's a lot of businesses competing for the same searches. A Nottingham plumber is up against hundreds of others, and a cafe in Hockley is competing with every other cafe within walking distance. Generic SEO doesn't cut it here.

A website we built for a branding agency

Local SEO across a city with suburbs

Nottingham's suburbs behave like towns of their own. Someone in West Bridgford searching for an accountant doesn't want one in Bulwell. We set up Google Business Profiles, service areas and location content so you show up where your customers actually are, not just somewhere in NG. We've done this for trades, hospitality and professional firms across the city and its suburbs.

Google Maps results for a local search

What we do for Nottingham businesses

Website design built from scratch, fast enough to compete with the agencies in the Lace Market. Local SEO aimed at your part of the city. Google Ads for enquiries now. Hosting and maintenance. And one business per industry in your area of Nottingham, so you're never sharing us with the firm down the road.

A website we built for a construction firm

Web design and marketing in Nottingham: your questions

Why use a Grantham agency rather than one in Nottingham?

You'll talk directly to the people doing the work, at a price that reflects our overheads rather than city-centre ones. Grantham is about 40 minutes from Nottingham on the train, and we're happy to come to you.

How competitive is SEO in Nottingham?

Very. It's one of the bigger cities in the Midlands, and most trades and services have dozens or hundreds of competitors searching for the same customers. That usually means more reviews, stronger pages and more time than in a market town, and we'll tell you honestly how long it's likely to take.

Can I rank across the whole of Nottingham?

In the map results, rarely, because Google shows businesses close to the searcher. Someone in West Bridgford looking for an accountant will mostly see accountants in West Bridgford. We focus your profile and pages on the parts of the city where your customers actually are, such as Beeston, Arnold or the city centre, rather than chasing all of NG at once.

We're a creative business in Hockley or the Lace Market. Do you work with businesses like ours?

Yes. Studios, independents and hospitality businesses in the Creative Quarter are up against a lot of well-designed competition. A site built from scratch, rather than a template, helps you stand out and loads faster on a phone.

Do you work with businesses supplying the big employers?

Yes. Nottingham has large employers in health, finance and engineering, and a lot of smaller firms supply them. B2B websites need clear capability pages and case studies, and often Google Ads aimed at the specific services buyers search for.

Do you work for competing businesses in Nottingham?

We take one business per trade in your area of the city, so we're never working for the firm down the road.

Getting hold of us

Grantham, 24 miles east along the A52, or 40 minutes on the train from Nottingham station. Ring 0800 699 0037 or email hello@codesky.co.uk.