Custom Web Development
Custom Web Development
Most businesses are well served by WordPress or Shopify. Some aren't. This is for the ones that aren't.
Sometimes the brief is a website. Sometimes it's a system that happens to live in a browser: a customer portal, a booking engine with rules nobody else's handles, an integration between your website and the software that runs your business. That's custom development, and Acer has been building it, across WordPress, Magento and fully custom platforms, for more than ten years.
No hard sell.
or call 0800 699 0037
What we build
Integrations between your site and your stock, accounts or CRM systems. Headless front ends that keep a familiar editor but serve pages far faster (Tuerner & Co and Solo Atelier both run this way). Custom functionality inside WordPress or WooCommerce when a plugin would be too heavy or doesn't exist. Shopify builds and customisations. And standalone applications when nothing off the shelf fits.
How we decide
We start by trying to talk you out of it. If an existing platform does 90% of what you need, that's usually the cheaper, safer route, and we'll say so. Custom development is for the 10% of cases where it isn't, and in those cases it's worth doing properly: specified in writing, built to that spec, tested, documented and handed over as yours.








People We've
Worked With
From local trades to national names, we've designed, built and marketed websites for businesses of every shape and size across Lincolnshire and beyond.
Talk to us
Tell us what the system needs to do. We'll tell you whether it needs building or buying.